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Hoya HD3 Filters from Kenko Tokina USA on Vimeo.

HOYA HD3 Circular Polarizer - Ultra-Hard 16 layer Multi-coated Glass Filter

Developed to exceed the sharpness needs of 50-megapixel cameras entering the market, the Hoya HD3 Circular Polarizer camera filter sports a new and improved 16-layer ultra-smooth, ultra-hard nano-coating that is 2x sharper and 200% harder than the award-winning HD2 Circular Polarizer. Combined with Hoya’s exclusive High-Transparency polarizing film that allows 2/3rds of a stop more light transmission than standard circular polarizing films, the new HD3 Circular polarizer is faster, sharper, and “Hoya Tough”.

  • NEW and IMPROVED ultra-smooth nano-coating is 200% harder for ultimate protection and cleaning NEW 16-layer Ultra-Hard Nano Multi-Coating process creates the sharpest consumer circular polarizer available
  • NEW 16 layer Hoya proprietary coating system reduces reflections and produces vibrant colors
  • NEW Multi-coating technology yields 92% light transmission and is extremely scratch & stain resistant and water & oil repellent
  • High-transparency UV absorbing polarizing film transmits 2/3 stop more light than standard PL films
  • Super thin, lightweight, 2-piece aluminum frame will not vignette on wide-angle lenses
  • Knurled edges on both rings allow for easy use, attachment and removal from lens
  • Front filter threated accepts lens caps and other filters for stacking
  • 5-year Limited Warranty when purchased from a USA Authorized Retailer

Hoya engineers recognized a need for a circular polarizer filter that could meets the demands of super high resolution cameras, and the needs of photographers who shoot in conditions where every bit of light is important. Utilizing a new multi-coating process that applies 16-layers of anti-reflective coating to the optical UV glass, Hoya created a filter that is 2x sharper and a coating that is 200% harder than the award winning HD2 circular polarizer filter.

In addition to being extremely scratch and abrasion resistant, this hardened coating is stain resistant and easy to clean when oil and smudges like fingerprints are introduced to the surface.

Hoya selected a premium high transmission polarizing film that yields 40% greater light transmission than standard PL films. This translates to an additional 2/3rds of a stop of light passing through the filter for an overall 92% light transmission rate. Photographers now have more shutter-speed and aperture combinations to work with in those critical light conditions.

The HD3 Polarizing glass is housed in a two-piece, lightweight, low-profile, aircraft grade aluminum filter frame. This two-piece design allows the filter to maintain perfect parallel alignment to the sensor plane for maximum sharpness and zero distortion. Knurled edges on both rings allow for easy rotation to achieve the desired The low-profile design eliminates the concern for vignetting when used on ultra-wide-angle lenses, and the front filter threads accepts lens caps and other filters for stacking.

Circular polarizing filters allow photographers to achieve creative, in-camera, effects not possible after the image is created. A polarizing filter simply filters out unwanted reflections from non-metallic surfaces such as water and glass in addition to light reflecting off moisture and pollution in the atmosphere. By rotating ultra-smooth filter you can select just the right amount of filtration needed to achieve the creative effect. This results in bluer skies, greener leaves, reduced or eliminated reflections, and greater clarity in your final image.

Made exclusively in Japan, the new HD3 Circular Polarizing professional filters are manufactured with micro-precision under the strictest quality control to ensure each and every filter meets the demands of working professional photographers and their equipment. For this reason Kenko Tokina USA, the US distributor for Hoya Filters, provides a 5-year limited warranty against manufacture’s defects when purchased from a USA authorized Hoya retailer.

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